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Design and creative production: Enquiry form for picture framers

An enquiry form for picture framers that asks for artwork size, type of work, preferred mount and glazing, so the framer knows what the framing involves before the first conversation.

Enquiry form for picture framers. An enquiry form that collects the required information step by step. Example with demonstration data.

What makes an enquiry complete for picture framers.

A customer emails a picture framer asking what it costs to frame a poster. Is that a small print or an exhibition poster a metre wide? Should it have a mount, and if so how wide? Is it a valuable print that needs conservation materials, or a print that will be swapped out in a few years? Without those details the framer can't give a price, and without a price the customer doesn't come in. Customers often measure the wrong thing, too: the outside of the old frame rather than the artwork itself. The form needs to help them get that right from the start.

Enquiry form for picture framers

Example
  1. 1

    Help customers measure and choose

    Done

    The form first asks what kind of work it is, then uses a simple sketch to show what needs measuring: the artwork itself, not the old frame.

  2. 2

    Check choices and measurements

    In progress

    As the customer fills it in, the form checks whether the sizes make sense and whether the chosen mount width suits the format.

  3. 3

    Pass on a complete enquiry

    Next

    The framer receives the enquiry with size, type of work, wishes for mount and glazing, a photo and any style preference for the frame.

From form to assessed enquiry.

Help customers measure and choose

The form first asks what kind of work it is, then uses a simple sketch to show what needs measuring: the artwork itself, not the old frame. For work on paper it asks whether there is a white border that may stay visible. For an object it also asks for the depth so the right box frame can be considered.

Check choices and measurements

As the customer fills it in, the form checks whether the sizes make sense and whether the chosen mount width suits the format. If the customer picks anti-reflective glass for a very large piece, it notes that acrylic is sometimes better at that size. The customer can attach a photo of the work.

Pass on a complete enquiry

The framer receives the enquiry with size, type of work, wishes for mount and glazing, a photo and any style preference for the frame. Anything uncertain, such as a size the customer estimated, is flagged. The framer can then prepare a first proposal or ask one precise question rather than several vague ones.

Enquiries in one place, not the inbox.

Enquiries reach picture framers through the shop, the phone, email and social media. The form feeds into the inbox or system the shop already uses to track orders. Business customers with a series can supply a list of sizes in one go rather than filling in the form for each piece. The framer decides which choices appear on the form and which are left for the shop, such as the exact colour of the moulding.

Choose the moulding online or in the shop

A form that asks for a specific moulding gives a more precise price but expects a lot of the customer. A form that only asks for a style, such as slim and modern or wide and classic, is easier to complete. The final choice then happens in the shop, with real corner samples held up against the work.

Artwork size or desired outer size

Some customers know the outer size the frame must have, because it has to fit an alcove or sit above a cabinet. Others start from the artwork. The form can ask for both and work out how wide the mount needs to be to reach that outer size, which makes the choice more concrete for the customer.

Price guide straight away or see it first

For a standard print in a common moulding the form can offer a price guide. For a valuable or fragile piece, an object, or a canvas that needs stretching, the framer wants to see the work first. The form can make that distinction based on the type of work the customer enters at the start.

Which questions the form asks.

The form holds type of work, size, mount preference, glass type and style preference, with a photo and an explanation of how to measure. Together we try an ordinary enquiry for a framed print and a sports shirt that needs a deep frame. An entry list for business series and an advice visit the customer can book straight into the schedule are switched on once ordinary enquiries come in properly.

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What if the customer measures incorrectly?

The form uses a sketch to explain what to measure, but mistakes can still happen. That is why the size is always checked again in the shop before anything is cut. The enquiry is there to prepare a first proposal, not to serve as the final order.

Can customers include several pieces in one enquiry?

Yes. A customer can add several pieces, each with its own size and photo, and indicate whether they should have the same frame. That helps with a photo series or a gallery wall, where consistency in moulding and mount matters a great deal.

Can the form ask whether the work is valuable?

Yes. It asks whether the piece is an original, a signed print or a reproduction. For an original or valuable piece, conservation board and UV-protective glass are suggested as the starting point, and the framer can see the customer expects extra care.

How should we deal with enquiries via social media?

You can reply to a social media message with a link to the form. The customer fills in all the details and the enquiry arrives in the same place as the others. That way nothing gets lost in a messaging app that sits apart from the rest of your work.

Enquiries that arrive complete.

Start with a short intake. Then we schedule a call to show the software with your services, team and way of working.

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Your intakeEnquiry form for picture framers Being filled in Ready for the call
What you want

Enquiry form for picture framers: artwork size, type of work, mount and glazing in one request with a photo, so a proposal can be prepared quickly.

Parts
  • Help customers measure and choose
  • Check choices and measurements
  • Pass on a complete enquiry
What happens next
Intakenow, a few minutes
Call and demoafter our reply
Setuptogether with you
Liveonce everything is ready
Price Investment and licenceA one-off investment in your software and a fixed monthly licence for hosting, updates and support. You hear the amounts in the call.

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