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Design and creative production: Operations dashboard for voice-over studios

An operations dashboard for voice-over studios that shows pick-ups by script change, session length and turnaround, with the client, voice and cause behind each deviation.

Operations dashboard for voice-over studios. An operations dashboard that shows deviations and their source. Example with demonstration data.

Which figures voice-over studios really need.

At voice-over studios a lot of time goes into work that was never scheduled: pick-ups. A client changes the script after recording, a brand name turns out to need a different pronunciation, or a director wants a different tone afterwards. Every pick-up costs booth time, voice time and post-production. Whether that comes from one difficult client, a type of project such as e-learning, or unclear pronunciation notes, cannot be seen. The pick-ups are scattered across the calendar, email and invoices. The studio only notices it is busier than revenue suggests, but cannot point to where the leak is.

Operations dashboard for voice-over studios

Example
  1. 1

    Pin down the terms

    Done

    First we define what counts as a pick-up, what counts as a correction within the session and when a script change applies.

  2. 2

    Link cards and schedule

    In progress

    The dashboard takes pick-ups and causes from the recording cards, session length from the schedule and turnaround from the moment of approval in the portal.

  3. 3

    Find leaks and feed back

    Next

    A client with noticeably many pick-ups caused by script changes is flagged.

From scattered figures to one overview.

Pin down the terms

First we define what counts as a pick-up, what counts as a correction within the session and when a script change applies. The causes are fixed too: script change, pronunciation, direction request or studio error. Without those agreements one engineer counts a single line as a pick-up and another does not.

Link cards and schedule

The dashboard takes pick-ups and causes from the recording cards, session length from the schedule and turnaround from the moment of approval in the portal. Per client, per voice and per type of project it becomes visible how many pick-ups there are and why.

Find leaks and feed back

A client with noticeably many pick-ups caused by script changes is flagged. Click through and you see which projects are involved and which lines kept changing. Those insights go back into the quote, for example by making script approval upfront mandatory or pricing correction rounds differently.

Figures from your own work.

The data already lives in the recording cards, the schedule and the portal, or for now in the calendar and email. The dashboard reads those sources without taking them over. If engineers do not yet record the cause of a pick-up, we add that field to the recording card. The studio manager owns the definitions; the sources remain owners of their data and the dashboard only shows what follows from them.

By voice or by client

Pick-ups per voice might say something about that voice's preparation, but usually they come down to the script or the client. The dashboard therefore starts from client and project type. Figures per voice are shown only as context, not as a performance measure, so freelance voices are not judged on changes that were not theirs.

Count of pick-ups or time spent

The number of pick-ups tells you something, but re-recording one line is not the same as redoing a whole module. Time in the booth and in post-production gives a better picture of cost. The dashboard shows both, so a client with lots of small fixes does not look the same as one with a few big ones.

Internal only or shared with clients

An overview of pick-ups can help in a conversation with a client about script approval. At the same time you do not want it to come across as blame. Some studios share only a summary per project; others keep it internal. The dashboard can produce a simple summary per client that the studio shares when it helps.

Which figures we put on the dashboard.

The dashboard shows pick-ups by cause, by client and by project type, with session length and delivery time, and is filled with your recording cards at the start. Together we look at an ordinary month and an e-learning job where dozens of separate lines still had to be redone after approval. Looking back at the quote and a summary you can share with clients are yours to use once the definitions prove right in practice.

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Do engineers need to enter extra data?

Only the cause of a pick-up, if that is not recorded yet. It is a single choice from a short list on the recording card. Without it the dashboard can still count, but cannot show why pick-ups happen.

Can we see which project types need the most rework?

Yes. The dashboard groups recordings by type of project, such as commercial, explainer, e-learning or phone menu. You can see whether rework belongs to a particular type, and adjust the quote and correction rounds for that type accordingly.

Does this measure voice actors' performance?

Not as a verdict. Figures per voice are visible as context, for instance to see whether a voice often works with difficult pronunciation lists. The cause of each pick-up is recorded, so it is clear that a script change is not down to the voice.

How current is the data?

The dashboard reads the recording cards and schedule afresh every time it is opened. A pick-up logged today is therefore visible immediately. For invoice data it depends on when your accounting package passes its figures on to the software.

See where the work drifts.

Start with a short intake. Then we schedule a call to show the software with your services, team and way of working.

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Your intakeOperations dashboard for voice-over studios Being filled in Ready for the call
What you want

Operations dashboard for voice-over studios: pick-ups by script change, session length and turnaround, with the cause shown behind every deviation.

Parts
  • Pin down the terms
  • Link cards and schedule
  • Find leaks and feed back
What happens next
Intakenow, a few minutes
Call and demoafter our reply
Setuptogether with you
Liveonce everything is ready
Price Investment and licenceA one-off investment in your software and a fixed monthly licence for hosting, updates and support. You hear the amounts in the call.

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